Mr. Jin Daiqiang, a famous designer, incorporated Chinese cultural characteristics when he designed the advertisement for the "Zizai" paper shop in Japan. For example, on the paper pattern, the traditional hand-made paper burrs and the bamboo pattern of the rice paper are used to form the intention of painting rich in Chinese landscape and nature, and fully demonstrate the unrestrained humanistic temperament and leisurely attitude of China. Therefore, in the whole production process All of them focus on the expression of traditional Chinese pattern awareness, and vividly demonstrate the style of the work. As far as the monotonous computer art design is concerned, if it is organically combined with the traditional expression of national consciousness, it can achieve the best results.
For example, when designing logos, we can strengthen Image Manipulation Service the application of traditional patterns to ensure that the designed logos are contemporary, assertive and international, but this is not a simple appropriation and copying of traditional patterns, which requires designers to strengthen the pattern. The mastery and secondary design of the design, and on this basis, to excavate, change and transform it, so as to make it a creative point in the design, to ensure that the designed logo can be full of vitality. For example, Hong Kong's Phoenix Satellite TV has incorporated the pattern of the traditional phoenix, and adopts an imaginary style to show the characteristics of the media and the brand concept through the form of the phoenix soaring high.
For another example, in the design of modern popular print advertisements, the application of traditional patterns can also be strengthened. For example, in order to design the print advertisement of real estate, we can integrate the decorative patterns of my country's classical gardens in the design, so as to better impress the hearts of potential consumers. However, it should be noted that when applying patterns in the design of modern print advertisements, it is necessary to strengthen the research on its cultural characteristics, combine the cultural essence contained in its cultural elements, and create them, so as to better promote the traditional culture.