Now it's time to go ahead and prepare a welcome message or even better a whole sequence of emails! Why is it worth it According to research by Invesp welcome messages are opened times more often than regular email marketing campaigns. In addition recipients click on links placed in them times more often. According to researchers recipients who receive welcome emails show higher brand engagement! Take up the conversation Many companies do not take further action when obtaining the subscriber's address. He just waits for the next opportunity to send out an email campaign or newsletter. This is a very big mistake! In some cases the subscriber will receive the first message from the brand a month after signing up to the database. At that time he may have already forgotten that he signed up for a given newsletter.
Automatic welcome email to the customer When a subscriber signs up for your list follow up immediately and send them a welcome message. Take the word immediately literally because the welcome email must be set up in advance in the system and automated. In this way you engage the recipient from the very beginning and build a relationship Taiwan WhatsApp Number List with him. It is worth sending a surprise in the welcome message. In the case of activities aimed at individual customers a discount but not only works well and in B B a juicy piece of knowledge works well. transactional mails api smtp todoist welcome message E commerce welcome email If you run an online store or services aimed at individual customers use the moment of subscribing to your database to show them what they can expect in the next messages.
See how well the Desigual brand does it which informs what benefits the subscriber can expect transactional mails api smtp desigual welcome message And this is how one of the online fashion stores greets its customers transactional mails api smtp automatic welcome email The welcome discount is a great way to immediately tempt your audience to make the first purchase and thus very quickly upgrade from subscriber to customer status in your CRM system. Automatic emails in SaaS systems In SaaS systems the sequence of welcome messages is an invaluable customer service channel and a way to increase their satisfaction. In SaaS a large part of users who set up a free account or choose the paid option at once also express their willingness to receive messages.